We are seeking a senior Brand Manager to join a global company in the automotive industry, driving the consistency and impact of its exterior brand presence worldwide.

Based in Gothenburg, this on-site assignment runs from asap to December 31, 2026, offering the opportunity to shape how the brand is experienced across physical environments and customer touchpoints.

About the Role

In this role, you will lead the development and execution of global brand asset strategies, with a focus on exterior exposure and signage. You will ensure alignment with brand identity guidelines while collaborating across functions such as real estate, retail networks, and brand teams. The position combines strategic ownership with hands-on implementation and stakeholder coordination on a global scale.

Responsibilities

• Define and evolve the global strategy for exterior brand assets and signage

• Plan and manage the rollout of the Brand Master Signage Program globally

• Execute and oversee implementation across markets, ensuring brand consistency

• Coordinate supplier validation, contracting, and relationship management

• Support facility development and refurbishment projects with brand expertise

• Align stakeholders across functions, regions, and organizational levels

• Monitor execution performance and optimize processes and workflows

About You

You are a senior brand professional with a strong background in managing brand experiences in physical environments. You combine a strategic mindset with practical execution skills and thrive in complex, global organizations. Your ability to balance creativity with structure, along with strong stakeholder management capabilities, enables you to deliver consistent and high-quality brand experiences.

Experience and Skills

• Degree in marketing or a related field

• Extensive experience in brand management and exterior design implementation

• Proven project management experience with successful global deliveries

• Strong understanding of physical brand environments and customer touchpoints

• Experience working with cross-functional and international stakeholders

• Excellent communication and relationship-building skills

• Fluent in English, both spoken and written

• Strong digital capability and ability to adapt to new tools and processes

About the assignment

For this assignment you will be hired as a full-time consultant by Digitalenta. We offer our consultants a generous package including healthcare allowance, insurance policy, paid vacation days and pension savings. In addition, you'll also have a dedicated consultant manager available throughout your employment with us, in addition to optional networking activities with our network of consultants.