CRM & MA Project Lead to Samsung
Are you an experienced CRM and MA professional who enjoys working in fast-paced and dynamic organizations? Check out this opportunity!
We are now helping Samsung Nordics to find a driven CRM & MA Project Lead, to join their Stockholm team!
Purpose of the role:
Everything we do at Samsung is driven by an unyielding passion for excellence, and an unfaltering commitment to develop the best products and services on the market. In today’s fast-paced global economy, change is constant, and innovation is critical to a company’s survival. As we have done for 70 years, we set our sights on the future, anticipating market needs and demands so we can steer our company toward long-term success.
As Marketing automation and Project lead, you will have an integral part in ensuring we stay on top of the market and continue to enrich and simplify the consumers’ lives.
Job scope and key deliverables:
Samsung is seeking an experienced Marketing Automation and Project Lead to drive, coordinate, and execute initiatives with speed and excellence. One key responsibility will be to define, develop, and lead Marketing Automation and various projects within the CRM team for Samsung Nordics. These initiatives aim to enhance retention, loyalty, and sales, working closely with the CRM team and other internal stakeholders. The other key responsibility is to initiate and lead CRM projects focused on innovation, process efficiency and data driven approaches. This position is based in our Kista office.
- Strategic Leadership in Marketing Automation: Oversee the planning, execution, analysis, and continuous improvement of CRM marketing automation processes.
- Proactive Innovation: Align with stakeholders and generate new ideas for marketing automation journeys, ensuring regular testing and benchmarking to drive continuous improvement. A CRM Specialist will support operational tasks.
- Stakeholder Collaboration: Work closely with internal and external stakeholders, including agencies and Samsung headquarters.
- Data Analysis and Reporting: Manage dashboard tools to create weekly and monthly reports, analyze results, and present actionable improvements to achieve KPIs.
- Project Management: Lead CRM projects focused on innovation, process efficiency, data-driven approaches, and new tool implementations, both locally and in coordination with our European office and headquarters in Korea.
- Cross-Functional Collaboration: Align with stakeholders and collaborate with other functions such as Category Marketing, Loyalty, eCommerce, Performance Marketing, and HQ/EO.
Role Tasks:
Samsung Electronics Nordic is moving fast to further develop its overall digital marketing capacity. The aim is to provide best in class digital marketing communications to end consumers by delivering engaging, relevant, and timely content to increase the customer experience. In order to reach this objective, new digital tools are being implemented, as the focus on data driven marketing is greater than ever before.
As the CRM Marketing Automation and Project Lead at Samsung, you will define, lead, and execute the Marketing Automation strategy. Your role involves ensuring that marketing automation supports the acceleration of cross-channel data-driven marketing efforts. Collaborating with a CRM specialist, you will oversee campaign execution, content management, segmentation, project leadership, and campaign outcome analysis to drive continuous improvement.
You will also take a leading role in defined CRM projects, responsible for both strategy and execution, including implementing new tools, improving processes, and managing initiatives at both local and HQ levels. Proficiency with digital platforms and experience with CRM systems are essential, as managing complex data-driven projects will be a primary focus.
About you - what is needed to succeed in this role:
- Organizing and executing: Plans ahead and works in a systematic and organised way. Focuses on customer satisfaction and delivers a quality service or product to the agreed standards.
- Interacting and presenting: Communicates and networks effectively. Relates to others in a confident and relaxed manner.
- Analysing and interpreting: Shows evidence of clear analytical thinking. Gets to the heart of complex problems and issues.
- Supporting and Co-operating: Supports others and shows respect and positive regard for them in social situations. Puts people first, working effectively with individuals and teams, clients and staff.
Most relevant qualifications, education, and training:
- Extensive experience in CRM, MA, data analysis, and a data-driven approach.
- Proficiency in using dashboards, such as QlikSense, to develop segmentation strategies and generate insights.
- Ability to thrive in a fast-paced environment and consistently strive for excellence in delivery and execution.
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Experience working with CRM in a global company.
- Over 4 years of direct experience in CRM marketing and marketing automation.
- Strategic expertise in CRM, project management, and implementation.
- Proficient in analytics and testing, leveraging insights for continuous process improvement.
- Proven experience in stakeholder management, preferably within large organizations.
- Strong background in project management.
- Fluency in English & Swedish.
About the assignment
For this role you will be hired as a full-time consultant by Digitalenta. We offer our consultants a generous package including healthcare allowance, insurance policy, paid vacation days and pension savings. In addition, you'll also have a dedicated consultant manager available throughout your employment with us, in addition to optional networking activities with our network of consultants.
The role is full-time, ongoing and based in Stockholm (hybrid model).
- Lösning
- Konsult
- Roll
- Innehåll och Marknadsföring
- Platser
- Stockholm
- Distansarbete
- Hybridarbete
![Bild på Maria Levander](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/square_226-v4/image_uploads/0ba48bb5-c587-4782-807b-b44fa9f0f6e3/original.jpeg)
Stockholm
Varför jobba med oss?
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Kompetensplanering
Vi har erfarenhet av att bygga digitala team och hjälper dig med kartläggning av behovet och de olika rollerna. -
Branschnätverk
Med totalt 35 år i den digitala branschen har vi kontakter och nätverk som hjälper oss att hitta rätt talanger till ditt team. -
Kompetenssäkring
Vi är i grunden digitala marknadsförare och kan därför bedöma digital kompetens. På riktigt! -
Flexibilitet och service
Vi anpassar oss efter dig och dina behov. Arbetar agilt med nära kontakt under hela processen.
Om Digitalenta
Digitalenta är en nischad kompetenspartner inom digital marknadsföring, e-handel och försäljning. Med vår bakgrund inom digital marknadsföring och e-handel hjälper vi våra kunder att definiera sitt digitala kompetensbehov och är specialiserade på att hitta och attrahera rätt personer med rätt kompetens oavsett om det handlar om fasta tjänster, inhyrd personal eller kortare projekt.
CRM & MA Project Lead to Samsung
Are you an experienced CRM and MA professional who enjoys working in fast-paced and dynamic organizations? Check out this opportunity!
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